Creativity is at the core of a great graphic design business team’s values. Success also depends on a great mission statement that inspires the team to be focused towards its goals including increasing shareholder value. Graphic design starts with GUI pages, but they should end with converting website visitors into satisfied and loyal start customers. Your product and/or service specialties could be in small business development, creating web presence at affordable prices, high-end value-added services that build a loyal clientele.
You engage your website visitors with a user-friendly design and in an interactive format and delight them with your product or service offerings beyond their expectations. Your business mission statement should do no less to your other stakeholders. Web design goes beyond graphics, content, and metrics. Development specialties could be in CMS, databases, SEO, SMM, eCommerce, Analytics and more, but one thing in common: the need for a well-crafted mission.